Frozen Time for the Future:

INITIAL’s 25th Anniversary Celebration at START Star Art Museum

On July 14, 2025, INITIAL marked its 25th anniversary with a spectacular fashion show at the START Star Art Museum in Shanghai. This event seamlessly combined the unveiling of its FW25 Collection with a contemporary art exhibition, centered around the theme "Frozen Time for the Future". Breaking from conventional formats, the presentation explored the dynamic relationship between fashion and art, elegantly balancing classic elements with modern innovation in a constantly evolving landscape.