History Imprinted on the Contemporary:
Replicating the Classic Aesthetics of the Runway in The Vintage Newspaper

When news and stories from the past are transformed into prints, clothing becomes a temporal marker, freezing moments in time.

INITIAL's new seasonal collection is titled The Vintage Newspaper. 
We turn our gaze to the newspaper elements seen on classic runways, drawing inspiration from the legendary fashion daily Gazette du Bon Ton.
For this new season, we reintroduce this unique personality and visual impact in an elegant, classical form.